Bharti-AXA life insurance company has renamed its online term insurance plan from iProtect to eProtect. The reason seems to be simple. ICICI Prudential life insurance also has term insurance plan with the same name. It's really a strange example in India, where all insurance products are first approved by IRDA before launching. Then whose mistake (or rather blunder) it was. Bharti-AXA insurance co. or IRDA or both. No one knows the answer because no authentic source will answer it.
BTW, eProtect online term insurance is one the best term insurance plan in India. The plan offers cheapest quotes for non-smokers.